Sales compensation built for the automotive industry
Per-unit pay, front- and back-end gross, OEM targets, and a different pay plan at every rooftop: automotive comp always gets tricky. Qobra calculates it all, accurately, automatically.
.jpg)
“Since we rolled it out, I hardly get any questions anymore. It saves me a lot of time.”
“With Qobra, we can make plan changes very quickly. It took us one day to implement all the 2026 plans.”
"We can already see that since implementing Qobra, there is 15 to 20% uplift in terms of target achievement."
"It’s rare to put a SaaS integration into a business and have Salespeople come to me as RevOps Director and say wow, I really like that new commission tool, that’s really cool."
"Qobra becomes that one source of truth for everything. You know that kind of helps to give that sense of truth with finance so that they could be like we trust this data."
“With Qobra, we can make plan changes very quickly. It took us one day to implement all the 2026 plans.With Qobra, we can make plan changes very quickly. It took us one day to implement all the 2026 plans.”
“The fact that everything is transparent has a very positive effect on the salesperson’s relationship with the company.”
Run many sites without many spreadsheets.
Every rooftop, brand, and role has its own plan. Multiply that by sales, F&I, service, and managers, and manual calculation becomes a full-time job.
Keep up with monthly programmes.
OEM targets, stair-step bonuses, monthly SPIFFs on aged stock: incentives change every month, and the floor needs to know the rules on day one.
Earn the trust of a commission-driven floor.
Salespeople check every deal on their pay. When numbers are late or unclear, disputes eat up managers’ time and motivation drops.
How Qobra does it
Calculate on units, gross, and F&I.
Per-unit and gross-based rules
Flats, minis, percentage of gross, volume tiers: build any pay rule by vehicle type, brand, or role, and combine them freely.
F&I and aftersales commissions
Pay on finance, warranties, protection products, and service revenue, with rules specific to each product.
Splits, chargebacks, and adjustments
Split deals between salespeople, apply chargebacks on cancelled contracts, and log every adjustment automatically.
One platform for every rooftop.
Groups and hierarchies by site
Organise plans by dealership, brand, region, and role. Each site keeps its own rules, and the group sees everything in one place.
The Architect, your AI plan builder
Roll out next month’s pay plan across every site in a single prompt, and simulate the cost before launch.
SPIFFs in a few clicks
Push a model, clear aged inventory, or hit an OEM target with a targeted SPIFF, tracked on live leaderboards.
Give the floor answers, not doubts.
Transparent statements
Salespeople see every deal, every unit, and every calculation behind their pay, updated in real time.
The Sales Coach, their AI comp expert
Salespeople simulate what a deal will pay and get instant answers on their plan, without waiting for a manager.
Validation workflows and audit trail
Site managers and Finance approve every statement before payroll, with every change documented.
Meet the three AI agents
that give you your week back.
Sales comp management,
on autopilot
The Architect
The Sales Coach
The Analyst
Build and test commission plans instantly. Describe a plan in plain language, update ten plans in one prompt, and simulate the result on historical payouts before anything reaches your reps.
Answer every rep question, automatically. "How much will I earn if I close this deal?" "Why was my commission this amount?" The Sales Coach explains each statement with concrete examples, so reps trust their numbers and stop pinging RevOps.
Catch commission errors before payout. The Analyst reconciles data across plans, tracks quota attainment and pay versus performance, and alerts your team before payroll turns into a fire drill.
“I will say the Architect has been off the charts good. It really is incredible, so I don't see this being a massive lift like in the past.”
Qobra MCP Server
Use Qobra from Claude, ChatGPT or any MCP-compatible assistant. Pull commission data, trigger actions, and build custom workflows that run themselves, with your Qobra permissions applied to every request.
Plugs into the tools you already use
Qobra connects natively to your CRM, data warehouse, HRIS and ERP, so commissions run on the same data, refreshed in real time. And yes, you can still make manual adjustments.
Security and Control
Enterprise-grade security built into every layer, with UK GDPR compliance and EU hosting.
Time back. More trust.
Their words, not ours.
“Qobra increased my team’s confidence, which directly impacts sales performance.”
“I don’t really get questions anymore. Reps can see exactly what they’re paid on, and it saves me a lot of time.”
“Qobra has significantly improved my team’s productivity. They no longer have to calculate their commissions manually, and it gives them more confidence in the process.”
“Reps can ask themselves: if I close this $100K deal, how much more commission will I make? That little extra can motivate them to close.”
